Course Details for ICNM001

Courses Details for ICNM001

Academic Unit Faculty of Social Sciences & Humanities
Programme Master of Arts
Course Code ICNM001
Course Title Theories Of Mass Communication
Course Description This course is designed to introduce the basic concepts and logic of communication theories with a specific emphasis on linking theoretical concepts to applied communication practices and issues. It serves three inter-related objectives. First, it aims at providing the students critical perspectives of communication problems. Second, it attempts to draw connections between theoretical concepts and practices in various applied areas, including news and entertainment production, advertising, public relations, and public information. Third, it prepares students to approach other courses in the program and their final graduation thesis or project.
Previous Instructors List TAN SEE KAM
TIMOTHY ALAN SIMPSON

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Academic Unit	Faculty of Social Sciences & Humanities
Programme	Master of Arts
Course Code	ICNM001
Course Title	Theories Of Mass Communication
Course Description	This course is designed to introduce the basic concepts and logic of communication theories with a specific emphasis on linking theoretical concepts to applied communication practices and issues. It serves three inter-related objectives. First, it aims at providing the students critical perspectives of communication problems. Second, it attempts to draw connections between theoretical concepts and practices in various applied areas, including news and entertainment production, advertising, public relations, and public information. Third, it prepares students to approach other courses in the program and their final graduation thesis or project.
Previous Instructors List	TAN SEE KAM TIMOTHY ALAN SIMPSON